OUR PURPOSE

To do better, we must be better. Together.

MAHENDI began with a desire to create something that matters—and a mission to safeguard the lives of women and girls around the world.

Today, that purpose continues to guide us. We believe our responsibility extends beyond the objects we create. We are committed to caring for people and animals, strengthening our communities, and protecting the resources we all share.

Meaningful change begins when we act together. Regardless of where we live, our gender, race, or beliefs, each of us is equally worthy of safety, dignity, and opportunity. A portion of MAHENDI’s net profits supports organizations whose work reflects these values. Every piece that leaves our hands helps carry this purpose forward.

WHERE WE GIVE

MATERNAL HEALTH

EVERY MOTHER COUNTS

Maternal health is a human right

MAHENDI is proud to support Every Mother Counts and its belief that maternal health is a human right.

Every Mother Counts works to make pregnancy, childbirth, and postpartum care safe, respectful, and equitable for everyone, everywhere. By investing in locally led organizations, strengthening maternity care, raising awareness, and advocating for lasting change, it helps mothers and families receive the quality care they deserve.

A portion of MAHENDI’s proceeds supports this important work—helping create a future where no mother suffers or dies from preventable complications and every mother truly counts.

Learn more about Every Mother Counts

NO KID HUNGRY

Nourishment for every child

No child should have to wonder where their next meal will come from.

No Kid Hungry works with schools, local organizations, and community leaders to connect children with the nutritious food they need throughout the school day, during the summer, and at home. Its work strengthens essential meal programs and helps create lasting solutions to childhood hunger across the United States.

MAHENDI is proud to support the belief that every child deserves the nourishment they need to learn, grow, and thrive.

Learn more about No Kid Hungry

RIVER ARTS DISTRICT ARTISTS FOUNDATION

Recovery · Renewal · Creative Life

After a devastating fire destroyed our studio and the studio of our partner, Pigeon Hill, we came to understand firsthand how difficult it is to rebuild a creative life and livelihood.

In response to the destruction caused by Hurricane Helene, MAHENDI supports the River Arts District Artists Foundation. The foundation provides assistance to artists and helps restore the studios, buildings, and creative spaces at the heart of Asheville’s River Arts District.

We know how much it means to be supported after loss. Together, we can help this remarkable community rebuild and continue creating.

Learn more about the River Arts District Artists Foundation

FOOD SECURITY & MATERNAL HEALTH

FEEDING AMERICA

In collaboration with March of Dimes

Feeding America and March of Dimes are working together to bring greater awareness to the connection between food insecurity and maternal health.

Inadequate access to nutritious food can increase the risk of serious—and often preventable—health complications for mothers and their babies.

With every purchase of one of our FEED bags, 205 meals are provided to people facing hunger. Together, we can help pregnant women and new mothers receive the nourishment, care, and support they need throughout pregnancy and postpartum recovery.

Learn more about Feeding America

 

REDROVER

Safe Escape

We believe people and their pets belong together.

For someone facing domestic violence, seeking safety can mean being forced to leave a beloved animal behind—an impossible choice no one should have to make.

RedRover’s Safe Escape program helps survivors and their pets leave crisis situations safely by providing financial assistance for temporary pet boarding and related care.

Our love for animals inspired a collection of artisan pendants and pet tags bearing MAHENDI’s symbol of protection. A portion of the proceeds supports RedRover’s work, helping keep people and their beloved companions safe—and together.

Learn more about RedRover’s Safe Escape program

VIOLENCE PREVENTION

UNITED NATIONS TRUST FUND TO END VIOLENCE AGAINST WOMEN

The HOPE Collection

MAHENDI partnered with the United Nations Trust Fund to End Violence Against Women to support programs working to prevent violence, protect women and girls, and help survivors rebuild their lives.

Every purchase from our HOPE Collection contributed to this vital work—supporting survivor services, strengthening communities, and advocating for meaningful, lasting change.

Actor and UN advocate Gabriella Wright is pictured wearing her MAHENDI bracelets and necklace while sharing the testimony of a survivor supported by UN Trust Fund grantee Leonard Cheshire Disability Zimbabwe.

Learn more about the UN Trust Fund

ENVIRONMENT & COMMUNITY RECOVERY

1% FOR THE PLANET

Caring for the places we call home

Through our commitment to 1% for the Planet, MAHENDI directs a portion of our giving to nonprofit organizations working to protect the environment and help communities recover after loss.

Following the devastating wildfires near Longmont, Colorado, we contributed to local organizations supporting those affected. This community holds a personal connection to MAHENDI: our Do Good Guru, Heather Ditillo, lived in the area and knew many of the individuals and families whose lives were changed by the fires.

Our support is a reminder that environmental care is also human care—and that when a community is hurting, even those of us far away can help carry it forward.

Learn more about 1% for the Planet

WOMEN & ENTREPRENEURSHIP

BEADFORLIFE + STREET BUSINESS SCHOOL

Creatives · Makers · Changemakers

MAHENDI has supported women’s economic independence through its work with both BeadforLife and Street Business School—two distinct organizations united by a shared belief in the power of entrepreneurship.

By selling products handcrafted by BeadforLife artisans, we helped create meaningful income opportunities for women in Uganda.

We have also donated proceeds to Street Business School, which provides women living in poverty with entrepreneurial training and practical skills to build sustainable businesses.

Our founder witnessed firsthand how these opportunities can help women support their families, shape their own futures, and create lasting change within their communities.

Learn more about Street Business School

FALON MORRIS FOUNDATION

Sprinkle Kindness

MAHENDI believes in caring for the community closest to home and supporting the people whose stories continue to inspire it.

We are honored to carry products from Soeurs Grey, with net proceeds supporting the Falon Morris Foundation. Created in memory of Falon Morris, the foundation carries her spirit forward through local initiatives centered on kindness, emotional wellness, mindfulness, and hope.

Its first initiative, Falon’s Sprinkle Kindness, helps young people explore emotional well-being through storytelling, mindfulness, yoga, and a deeper connection with nature.

Through every purchase, we help Falon’s light—and her legacy of kindness—continue to reach others within our community.

Learn more about the Falon Morris Foundation and Sprinkle Kindness

JOIN US

Small actions. Shared purpose. Meaningful change.

When you choose MAHENDI, you become part of a story larger than any one piece—one carried forward through care, connection, and the belief that together, we can make a difference.